The Proper Smoke Network is taking High Rollers off the screen and into a six-hour live event with a $160,000 bracket, live finals, a major glass auction and a room built for people who care how weed actually smokes.
On April 25, the Proper Smoke Network is hosting the High Rollers Live Show, a six-hour livestreamed event built for the kind of weed person who actually cares about the details. Not just what a jar looks like, but how it burns, how it tastes, how it opens up and whether it really holds up once the joint is lit.
Tickets are already on sale here, with 420 general admission spots and 69 VIP tickets available.
At the center of it all is a live UFC-style press conference for the $160,000 High Rollers bracket, plus a live glass auction, the filming of the Open Strain Bracket Finals and the unveiling of a new Ryan Fitt tip line included with ticket purchases.
The connoisseur event cannabis never had
The Proper Smoke Network is pitching the whole thing as something cannabis has not really had before: an event aimed squarely at the connoisseur crowd. Not the general public. Not a broad tent. The people who are deeply, maybe obsessively, invested in how weed actually smokes.
Adam Pain and Paul Christmon built their platform on the idea that smoking well is a skill, not a given. Their case has always been that a lot of people, including self-described connoisseurs, were not being nearly as honest or rigorous as they thought they were. The roll mattered. The pull mattered. The way a joint opened, stained and finished mattered. If you did not control those things, you were not really judging the weed. You were just having an opinion.
This event is built around that same standard. Side-by-side comparisons. Live competition. Smoke talk with people who actually mean it. A room where paying attention is the whole point.
What happens at the High Rollers Live Show
Doors open at 3 p.m., with the press conference kicking off at 4:20 p.m. That segment centers on the spring High Rollers $160,000 grand prize bracket, with competitors appearing live in front of an audience. VIP attendees get a chance to ask questions, alongside media. B-Eazy is involved, which means it will not be a quiet afternoon.
Beyond the press conference, competitors will have booths on site. Those booths will officially be selling shirts. More to the point, the setup brings fans and competitors into the same room, which lets the audience get closer to the bracket than a livestream usually allows.
Later in the day comes the glass auction, with PSN promising another major swing alongside Ryan Fitt after their previous collaboration made serious noise in the glass world.
To close the night, the Open Strain Bracket Finals will be filmed live on stage, in front of a crowd and on stream. For a platform built on tight standards and a comment section that never exactly whispers, doing the finals with a live room is either the obvious next step or slightly unhinged. Probably both. Which is part of the appeal.
Tickets, perks and the full treatment
General admission is priced at $420.69. Every GA ticket includes two organic, seed-oil-free meals, coffee, dessert, the first edition of PSN Magazine and a Ryan Fitt tip from the new line being unveiled at the event.
VIP goes further. Same goodie bag, but with an extendo Fitt tip. Add separate entrance and bathrooms, complimentary valet, food service, palate cleansers, caviar bumps, premium seating and a mezzanine area. There are only 69 of these tickets, and the whole point is to make the top tier feel like its own event inside the event. They are not being subtle about that. Nor should they be.
The bet
Underneath all of it is a simple wager: that cannabis has matured enough to support an event built around connoisseurship itself. Around rolling, judging, comparing, debating and obsessing over smoke quality in front of people who care just as much as you do.
That is a narrower audience than “everyone who likes weed.” But it is a real one, and a loyal one.
If this works, it could push the door open for more cannabis events that treat competition and technique as the main attraction rather than the backdrop.
If it does not, nobody will be able to say they played it safe.
The High Rollers Live Show takes place April 25, with doors opening at 3 p.m. Tickets are available now through Proper Smoke Network.
For the people who have spent years saying cannabis events never really feel built for them, this one seems ready to find out.
Editor’s note: The $160,000 prize referenced in this article is awarded in the form of product credit, not cash. As competitors like to say: Monopoly money. But the competition is very real.
